Dyson is a company that has the ability to inject a fresh approach in every new product design that they undertake. Retailers look for a new take on the way Dyson products are presented to the consumer. That’s why Dyson came to Quantum 4 for their latest shop-in-shop project.
What Dyson wanted
Dyson needed a well-designed display podium as a prototype in John Lewis for their new Air Multiplier tower fan. Quantum 4 came up with a hi-tec solution to show this revolutionary product off to its best advantage, across five trial sites.
What Q4 created
We designed a self-contained unit with graphics that clearly demonstrated the way Air Multiplier technology draws in the surrounding air and channels it into an uninterrupted stream of warm or cool air around the room. The display incorporated product information as well as providing secure remote control features.
What we achieved
Having successfully tendered for a support and roll-out programme, this flagship shop-in-shop concept was designed, developed and installed across twenty stores.
What they said
“Dyson required a safe pair of hands and turned to Quantum 4 for a reliable turnaround of this important launch.”