AO

Our relationship

Recommendation from an existing client is a great compliment which we take very seriously, both to impress our new friends and to justify to our established clients’ faith in us.

We are delighted that our long-term relationship with Tesco led to us being engaged on their joint venture in developing AO’s first physical stores.

Our role

Collaborating with AO and Tesco in the development and physical delivery of a ‘right at home’ space which consumers are attracted to spend time in.

A highly confidential project with utmost secrecy through the development process, detailed engineering, prototyping and mock-shop construction.

Our leadership continued through to live store implementation, coordinating multiple suppliers and stakeholders all the way through to on-site installation, successfully opening on schedule during the most unprecedented times of COVID-19.

The result

While mainstream media discusses the demise of physical retail, we have helped this on-line leader deliver their first in-store concept.

A friendly, buzzing and homely environment balanced with AO’s strong identity.

ALL WORK